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Marketing Linguistics: Challenges and Chances for Further Development

Criticism. Reviews. Bibliography , UDC: 81'42 DOI: 10.25688/2076-913X.2021.43.3.18

Authors

  • Biryukova Eugenia Viktorovna Full Professor, Doctor of Philology
  • Borisova Elena Georgievna Full Professor, Doctor of Philology

Annotation

The article features the outcomes of the round table talk «Marketing linguistics in digital perspective», that took place in Moscow City University, Institute of foreign languages on March, 19 2021. The paper marketing linguistics evolving as a research area as well as the prospects of its development against the digitalization of the society.

How to link insert

Biryukova, E. V. & Borisova, E. G. (2021). Marketing Linguistics: Challenges and Chances for Further Development Bulletin of the Moscow City Pedagogical University. Series "Pedagogy and Psychology", 2021, №3 (43), 160-167. https://doi.org/10.25688/2076-913X.2021.43.3.18
References
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